PARIS OLYMPICS 2024

Social Campaign Creative

Client: NBC | Universal
Studio: Digital Media Management
Role: Associate Creative Director

With NBC, we set out to craft a social creative tone as electric as the Paris Olympics themselves—mixing the city’s iconic style with the unifying thrill of competition. Our campaign brought Olympic grandeur to audiences everywhere.

We focused on channeling Parisian vibrance and athletes’ diverse journeys into every asset—fusing elegant visuals, energetic motion, and global storytelling. A highlight: our playful Snoop Dogg promo, which set a celebratory, culture-forward tone.

From countdowns to athlete spotlights, each piece was crafted to blend Parisian elegance with Olympic adrenaline—driving engagement, sparking unity, and elevating the Games’ spirit across NBC’s platforms.